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About PAD

We make brands impossible to ignore.

PAD is a Dubai-based event production and experiential agency creating brand experiences across the UAE, from first idea to the last guest out the door.

PAD crew rigging lighting on a show floorRolex boutique grand opening
Our belief

People, ideas and experiences that move the world, built one unforgettable moment at a time.

Years of experience
30+
Events delivered
500+
Brands
100+
What we do

Five disciplines, one team.

Concept, design, build and show-calling live under one roof, so nothing gets lost between suppliers.

  1. 01Staging

    Event production

    End-to-end production: staging, lighting, sound, build and show-calling.

  2. 02Scenography

    Brand experiences

    Immersive environments that let guests step inside a brand story.

  3. 03Reveals

    Launches

    Product, model and showroom reveals built around one unforgettable moment.

  4. 04Malls

    Activations

    Mall, retail and public activations designed to stop footfall.

  5. 05Galas

    Corporate events

    Galas, conferences and hosted evenings for partners and teams.

How we work
  1. 01

    Listen

    We start with the brief, the audience and the one feeling guests should leave with.

  2. 02

    Design

    Concept, spatial design and run-of-show, signed off before a single truss goes up.

  3. 03

    Deliver

    Our crew builds, runs and strikes the show, so you can host your guests.

Our story

Built in Dubai, for the brands that define it.

[Company story, supplied by Mario: who founded PAD, what the team believes, and why the region’s luxury and automotive brands trust it with their most important nights.]

[Team & capability: in-house crew, production partners, and the venues PAD works in.]

Trusted by leading brands
  • Mohammed Rasool Khoory & Sons
  • Dubai Investments
  • OMODA
  • Al Rostamani Trading Company – Suzuki UAE
  • Arabian Center
  • ALDAR
  • Gulf Craft
  • Läderach
  • Adamas Motors
Let’s talk

Have something in mind? Get in touch.

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